Beyond Pageviews: Measure Content Performance And User Engagement In GA4
Oct 29, 2024
GA4 provides valuable insights into user interactions on your website. Learn how to analyze key metrics like sessions, session duration, and events to refine your digital strategy.
Search Engine Journal
Core Web Vitals Documentation Updated
Oct 29, 2024
The official Core Web Vitals documentation was updated with new details on Interaction to Next Paint (INP) scores
Search Engine Journal
Google Proposes New Shipping Structured Data
Oct 28, 2024
Google is proposing a new shopping structured data that will allow merchants to provide even more shipping related information
Search Engine Journal
LinkedIn Launches Free AI Certification Courses
Oct 28, 2024
LinkedIn offers free AI certification courses through December, helping professionals adapt to workplace automation with expert-led training programs.
Search Engine Journal
Google Expands AI Overviews In Search To Over 100 Countries
Oct 28, 2024
Google expands AI-powered search summaries globally, now reaching over 100 countries with support for six different languages.
Search Engine Journal
Daily Search Forum Recap: October 28, 2024
Oct 28, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google Search has systems to downgrade rankings when portions of your site's content is starkly different from the rest of your site. Google had more search ranking volatility over the weekend, it just won't calm down. Google Search Console updated its performance reports and it freaked out SEOs big time. Google updated its URL structure...
Search Engine Roundtable
ChatGPT Vs. Gemini Vs. Claude: What Are The Differences?
Oct 28, 2024
ChatGPT, Gemini, and Claude chatbots compared: Find out which platform provides accurate information for your needs.
Search Engine Journal
Google Search Systems Downgrading Rankings For Content Starkly Different From Main Content
Oct 28, 2024
Google is now saying it has ranking systems that "aim to understand if a section of a site is independent or starkly different from the main content of the site. This helps us surface the most useful information from a range of sites." This is the reason that sites like Fortune Recommends, Forbes Advisor and other sections of sites saw declines in Google Search rankings over the past several weeks.
Search Engine Roundtable
Google Ads To Sunset Call Ads
Oct 28, 2024
Google Ads will be sunsetting call ads sometime next year and will be migrating those to responsive search ads. Google wrote, "Call ads are being upgraded to responsive search ads to enable new features and simplify asset creation and management."
Search Engine Roundtable
Google Business Profiles Showing Reviews Within Photo Carousels
Oct 28, 2024
Google is now testing showing reviews within the photos carousel within a Google Business Profile listing. So when you scroll through the photos for a business, Google can also show review snippets.
Search Engine Roundtable
Google Mentioned Products Carousel Snippet
Oct 28, 2024
Google is testing showing a carousel named mentioned products, that can be displayed under a search result snippet that shows the products mentioned in that search result. This came up for Reddit results, in the Discussions and forums section in Google Search.
Search Engine Roundtable
Google Updates URL Structure, Favicon & Adds Google Trends Documentation
Oct 28, 2024
Google has added a new search document on Google Trends while also making some small updates to the URL structure, best practices documentation, and favicons documentation. Google has been doing a lot of videos around Google Trends, so the new documentation around that topic is not a surprise.
Search Engine Roundtable
Google Business Profiles Answer Questions About Your Inventory
Oct 28, 2024
Google Business Profiles may now ask you to verify your information about your store inventory within the Products section of your profile. Google will ask "Do you sell these products in-store?"
Search Engine Roundtable
5 B2B Customer Retention Strategies To Drive Repeat Business [Webinar]
Oct 28, 2024
Join us for expert, actionable insights from Moxo, as we address the challenge of building long-term relationships and keeping your clients coming back.
Search Engine Journal
A New Era Of SEO: Leveraging YouTube, LinkedIn, And Cross-Channel Strategies For Success
Oct 28, 2024
Unlock the future of SEO with cross-channel strategies. Learn how to leverage YouTube, LinkedIn, and more for maximum visibility.
Search Engine Journal
Google Search Console Performance Report Showing No Data For October 28
Oct 28, 2024
Google Search Console's performance report seems to have a bug where it is showing almost zero data for today. I can replicate this across numerous Search Console properties, so maybe something is stuck with Search Console right now.
Search Engine Roundtable
Google's SEO Tip for Fixing Canonical URLs
Oct 28, 2024
Google's John Mueller offers an SEO tip for making Google choose the correct canonical URL when it ranks the wrong one
Search Engine Journal
How Compression Can Be Used To Detect Low Quality Pages
Oct 27, 2024
Compression can be used by search engines to detect low-quality pages. Although not widely known, it's useful foundational knowledge for SEO
Search Engine Journal
Google Search Ranking Volatility October 26th & 27th & 23rd & 24th
Oct 27, 2024
While I was offline, it seems we had two bouts of Google Search ranking volatility, one starting around Wednesday, October 23rd and 24th, and then again in the past 24 hours, starting on October 26th and 27th. I mean, this is a lot of the same as my previous Google Search ranking algorithm update coverage.
Search Engine Roundtable
Daily Search Forum Recap: October 25, 2024
Oct 25, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google said it does not use ARIA for SEO or ranking purposes. Google said AI is not going away, so don't be left behind. Google Discover seems to be getting new icons. Google Search has these top recipe guides. Google is testing other people search box. Plus, I have my video scheduled to be posted today. And again, I am offline today...
Search Engine Roundtable
Does Google Search Use ARIA?
Oct 25, 2024
Google Search likely does not use ARIA Accessible Rich Internet Applications, for ranking or even indexing purposes, according to both John Mueller and Martin Splitt at Google. ARIA is a set of attributes you can add to HTML elements that define ways to make web content and applications accessible to users with disabilities who use assistive technologies (AT).
Search Engine Roundtable
Google Says AI Is Not Going Away, Don't Be Left Behind
Oct 25, 2024
Google's John Mueller posted his thoughts on AI, which were two fold. (1) AI is not going away, so he doesn't recommend you take a stance against AI and (2) he isn't a fan of all the hype around AI, because it is making many feel insecure about their future.
Search Engine Roundtable
Google Discover Gets Design Update & New Icons
Oct 25, 2024
Google Discover is rolling out some small design updates to its interfaces. It has these new colored icons that communicate the action and Google is also showing other articles shown in a carousel.
Search Engine Roundtable
Google Search Top Recipe Guides
Oct 25, 2024
Google is showing a section named "top recipe guides" that can be expanded or collapsed in Google Search. It shows a "Lists of options from the web" in this expanded section.
Search Engine Roundtable
Google Search Other People Search Box
Oct 25, 2024
Google is testing another variation of the people also ask box, this one is titled "other people search." I am not sure if there is any functional or technical difference between this box and the other variations outside of the title.
Search Engine Roundtable
11 Tips For How To Find Great Writers
Oct 25, 2024
Make your content shine with the help of great writers. Explore these top tips for finding experienced content writers for your website.
Search Engine Journal
New Google Trends SEO Documentation
Oct 25, 2024
Google published a new guide on using Google Trends for search marketing, a useful introduction to how to use it for SEO
Search Engine Journal
October 25th, 2024
Oct 25, 2024
A review of twenty years of SEO, Backlinks and Search. Read about the people, companies, algorithms and aquisitions that defined search from 2004 to 2024.
Majestic
Right from X: All the best things about Ahrefs Evolve 2024
Oct 25, 2024
A curation of all the best things YOU loved about Ahrefs’ first conference, lifted directly from X. Twitter? X.
Ahrefs
Right from X: All the best things about Ahrefs Evolve 2024
Oct 25, 2024
A curation of all the best things YOU loved about Ahrefs’ first conference, lifted directly from X. Twitter? X.
Ahrefs
YouTube Analytics Adds Real-Time Format Filtering
Oct 25, 2024
YouTube upgrades Analytics with format-specific filtering, allowing creators to track real-time performance across longform, Shorts, and livestreams.
Search Engine Journal
Google On Diagnosing Multi-Domain Crawling Issues
Oct 24, 2024
Google Search Advocate assists with diagnosing crawling issues, recommends checking shared infrastructure when multiple domains are affected.
Search Engine Journal
Google Revises URL Parameter Best Practices
Oct 24, 2024
Google updates Search documentation with standardized URL parameter guidelines, recommending "=" and "&" for optimal website crawling.
Search Engine Journal
Google Now Recommends Higher Resolution Favicons
Oct 24, 2024
Google updated their documentation to recommend higher resolution favicons. Take note of changes for best SEO performance.
Search Engine Journal
Daily Search Forum Recap: October 24, 2024
Oct 24, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google is testing search results with shop nearby links. Google Ads gains new sharable ad previews, asset experiments and final URL expansions. Google is testing a revert link in place of the search instead of. Google has a new section named top products from customer reviews. There is this new SEO game called the SEO The Board Game. As a reminder...
Search Engine Roundtable
Google Merchant Center: A guide for ecommerce retailers
Oct 24, 2024
Optimize your ecommerce business with Google Merchant Center. Showcase your products across Google's ecosystem for increased visibility and sales.
Yoast
Google Search Snippet With Shop Nearby Rich Result
Oct 24, 2024
Google is testing adding a new rich result type to the search results snippet named "Shop nearby." The shop nearby link will open the Google Business Profile of the business's website.
Search Engine Roundtable
Google Ads Adds Sharable Ad Previews, Asset Experiments & Final URL Expansion
Oct 24, 2024
Google announced a number of new Google Ads enhancements or updates to Performance Max campaigns, some we already covered and some are less search specific. The search ads news that are new are sharable ad previews, asset experiments for Performance Max with product feeds and test adding assets and using Final URL expansion.
Search Engine Roundtable
Google Search Testing Revert Instead Of Search Instead For
Oct 24, 2024
Google Search is testing replacing the spelling notification for "search instead for..." with "revert." I mean, it is a weird one being that I am not sure "revert" is the right word for this but hey, Google loves to test things.
Search Engine Roundtable
Google Top Products From Customer Reviews Carousel
Oct 24, 2024
Google has this carousel that can pull in top products based on customer reviews in the Google Shopping graph. It is titled "Top products from customer reviews" and shows up in the search results for select queries.
Search Engine Roundtable