Google: Incremental Improvements May Not Impact Rankings
Mar 28, 2024
Google's John Mueller cautions against over-optimizing Core Web Vitals, suggesting incremental improvements may not significantly impact search rankings.
Search Engine Journal
Elementor WordPress Plugin Hit By 6 Vulnerabilities
Mar 28, 2024
Up to 5 million sites affected by swarm of six vulnerabilities found in Elementor Site Builder plugin for WordPress
Search Engine Journal
Google did not drop Web Stories from image results
Mar 28, 2024
Google issued a correction plus explained Search Console had a reporting bug with Web Stories in Image Search.
Search Engine Land
Daily Search Forum Recap: March 28, 2024
Mar 28, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google released its Google Ads Saftey report showing how many ads they removed and advertisers they suspended. Google changed the definition of "Top ads" in their help documents...
Search Engine Roundtable
Google still has not announced a launch date for SGE
Mar 28, 2024
It can go live at Google I/O in May but likely not on queries with ads.
Search Engine Land
Pinterest shares algorithm insights as it shifts focus to non-engagement signals
Mar 28, 2024
The platform warns that relying too heavily on engagement signals to rank content can result in a poor user experience.
Search Engine Land
A Comprehensive On-Page SEO Checklist for 2024
Mar 28, 2024
Tick, tick. Done.
Ahrefs
7 Easy SEO Tips for Small Businesses
Mar 28, 2024
People are searching for your business on Google. Here's how to show up.
Ahrefs
Google testing new tools for a more personalized shopping experience
Mar 28, 2024
Google is experimenting with new product discovery elements, including generative AI for product search and virtual try-on technology.
Search Engine Land
YouTube announces enhanced audience retention analytics tools
Mar 28, 2024
The platform is also turning the For You section into a customizable shelf In another effort to boost engagement.
Search Engine Land
Google Updates Definition Of 'Top Ads' In Search Results
Mar 28, 2024
Google redefines "top" ads in search results, which can now appear above or below organic results.
Search Engine Journal
Search Ads 360: 3 best practices for advanced PPC marketers
Mar 28, 2024
Unlock SA360’s powerful data integrations, advanced bid strategies and automated template management for complex search campaigns.
Search Engine Land
8 steps to maximize success during global site migrations
Mar 28, 2024
Ensure SEO is deeply integrated from the start, high-value URLs are preserved and monitoring occurs across all language/market sites.
Search Engine Land
Google Ads Suspended 90% More Advertisers This Year Than Last & Removed 5.5 Billion Ads
Mar 28, 2024
Google has released the 2023 Google Ads safety report sharing that Google has removed 5.5 billion ads, suspended 12.7 million advertiser accounts and restricted ads from showing up on 2.1 billion publisher pages. That is about 6% more ads removed, 90% more suspended advertiser accounts and 40% more ads removed from publisher pages.
Search Engine Roundtable
Google Updates Its Definition Of Top Ads
Mar 28, 2024
Back in October we reported that Google has confirmed its search ads, Google Ads, can show up mixed in the middle of the organic search results. Now Google is updating its help documentation to change the definition of top ads to say the ads may appear below the organic results, ultimately not making the ads appear at the top.
Search Engine Roundtable
Google Ads Share Ad Preview For Performance Max
Mar 28, 2024
Google is now rolling out the ability to share ad campaigns within Google Ads for Performance Max campaigns without the need for the person you are sharing it with to have a Google Ads account. This is a new Share Ad Preview button available in Google Ads account for this.
Search Engine Roundtable
Google Search Can Search For Your Blockchain Wallet Addresses (Bitcoin & More)
Mar 28, 2024
You can now search Google for any of your wallet addresses across bitcoin and five new Ethereum Virtual Machine (EVM) networks. So you can look up your balances within those networks directly on Google Search.
Search Engine Roundtable
New Google Shopping & Maps/Local Search Features
Mar 28, 2024
Google announced a number of new(ish) shopping and maps/local features yesterday, a lot of them using AI features that Google likes to tout. There are glanceable AI-generated reviews, swipe left/right shopping, AI-generated product ideas, local trip ideas, recommendation lists for locations, and more.
Search Engine Roundtable
The Essential Guide To Using Images Legally Online
Mar 28, 2024
Are you using images legally online? Learn how to avoid copyright infringement and protect yourself from legal consequences with this guide.
Search Engine Journal
How To Adapt SEO Strategies To Better Appear In Google SGE
Mar 28, 2024
How can you adapt your SEO strategy to appear better in Google SGE? Check out some research and tactics to prep you for upcoming changes.
Search Engine Journal
Daily Search Forum Recap: March 27, 2024
Mar 27, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google Local Service Ads is asking for more photos. SEOs, please don't remove the contact us and about us pages. Hotels can remove pricing details from its Google listings. Google Local reviews is testing reactions. Google Analytics real time reporting had issues today. Google help documentation is testing using AI features...
Search Engine Roundtable
Google SGE: Study Reveals Potential Disruption For Brands & SEO
Mar 27, 2024
Study reveals the extent to which Google's AI-powered Search Generative Experience (SGE) may impact brand visibility.
Search Engine Journal
Amazon ordered to publicly share details of ads it serves in the EU
Mar 27, 2024
The retail giant is being forced to publish an ads library after losing a legal challenge in the Court of Justice of the EU.
Search Engine Land
Google changes definition of ‘top ads’
Mar 27, 2024
A Google spokesperson confirmed that the update was a 'definitional change' and would not affect performance metrics.
Search Engine Land
Google Blocks 5.5 Billion Bad Ads, Leverages AI For Improved Ad Safety
Mar 27, 2024
Google's 2023 Ad Safety Report details what they did to keep its platforms safe for users, advertisers, and publishers.
Search Engine Journal
8 Free SEO Reporting Tools
Mar 27, 2024
How to get great data (without breaking the bank).
Ahrefs
Google Analytics real-time reporting bug confirmed
Mar 27, 2024
Many sites are seeing zero or little real-time traffic reported in GA4.
Search Engine Land
Google suspended 12.7 million ad accounts and blocked 5.5 billion ads in 2023
Mar 27, 2024
The number of advertisers who were blocked or removed due to policy violations nearly doubled compared to the previous year.
Search Engine Land
Automated SEO Reporting (The Easy Way)
Mar 27, 2024
Automate 90% of your reporting workflow without any hassle.
Ahrefs
Can holistic SEO and trending content coexist?
Mar 27, 2024
A new day, a new trend. Is it possible to have a holistic SEO strategy, while keeping your users entertained?
Yoast
Exploring Meridian, Google’s new open-source marketing mix model
Mar 27, 2024
Dive into Meridian’s capabilities, limitations and how it compares to Meta's Robyn in the evolving MMM landscape.
Search Engine Land
10 ChatGPT prompts for digital marketers
Mar 27, 2024
Learn best practices for interacting with AI and discover how to leverage it to boost productivity, creativity, and strategic thinking.
Search Engine Land
Maximizing your B2B spend: Is account-based marketing worth it?
Mar 27, 2024
ABM promises precise B2B targeting, but is it right for you? Learn the pros, cons and key considerations for implementing ABM effectively.
Search Engine Land
Google Local Service Ads Sends Email Asking For Photos
Mar 27, 2024
Google is sending some Local Service Ads advertisers emails asking them to upload photos to their profiles. The email says, "Photos are coming to your Local Services Ads. Upload images to your profile to help your business stand out." But don't LSAs already contain photos?
Search Engine Roundtable
Hotels Can Remove Pricing & Other Information From Google Hotel Search In Europe
Mar 27, 2024
Google sent an email to European based hotel and vacation property managers that with the new European rules, they can now remove pricing information and other information from showing in the Google Search results. Google said this is available to hotels in the European Economic Area (EEA).
Search Engine Roundtable
6 SEO Experiments That Help Reveal How Google Works
Mar 27, 2024
Theory is great, but testing is better.
Ahrefs
SEOs, Don't Remove Contact Us & About Us Pages
Mar 27, 2024
Google's John Mueller asked if it would be alright not to list a contact us and about us page on their website. The reason is, they would only add it if Google wanted it, but not for users. John Mueller responded, "I can think of good reasons for some sites to have these kinds of pages, but, after double-checking, there's nothing in our search developer documentation that suggests this is needed."
Search Engine Roundtable
25 Examples Of About Us Pages For Inspiration
Mar 27, 2024
Craft an engaging and unique About Us page for your website. Learn from 25 inspiring examples of About Us pages to make your brand stand out.
Search Engine Journal
Google Search Developer Docs Gain AI Assistant Help
Mar 27, 2024
A week ago Monday, March 18th, I noticed Google's search developer documentation had generative AI features to help you find the answers to your question. This is in the form of an improved search, summary of the page content, a chat feature and more. I was told this was rolled out on some developer docs earlier in the year.
Search Engine Roundtable
Google Local Reviews Reactions
Mar 27, 2024
In November 2023 we started to see Google allow reactions on local photos and some reviews. Well, it seems to be rolling out more widely now.
Search Engine Roundtable