Websites Created With Google Business Profiles To Shut Down In March    Feb 29, 2024
Google will shut down websites created with Google Business Profiles in March. Find out what website builders Google recommends as an alternative.
Search Engine Journal

The Impact Of 5G Technology On Mobile SEO Strategies    Feb 29, 2024
From richer content formats to long tail keywords, here are the five most important implications 5G technology will have for mobile SEO.
Search Engine Journal

Microsoft Offers Tips For Better Ad Copy With Prompt Engineering    Feb 29, 2024
Microsoft reveals the impact of inclusive ad messaging on Gen Z consumer behavior, along with prompt engineering tips to improve ad copy.
Search Engine Journal

This day in search marketing history: February 29    Feb 29, 2024
Spreading Santorum drops on Google, plus: Bing artificially increases market share, local mobile search in apps, Susan Wojcicki and more.
Search Engine Land

8 Key Takeaways From The Digital 2024: Global Overview Report    Feb 29, 2024
Explore the latest search and social media marketing trends with key findings in the Digital 2024: Global Overview Report from DataReportal.
Search Engine Journal

Daily Search Forum Recap: February 28, 2024    Feb 28, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Local updated its design to show expandable menus. Google says not to disallow UTM parameter URLs from crawling. Was removing the news tab a bug or testing a feature. Google removed the news tab...
Search Engine Roundtable

YouTube expands free editing app to 13 new markets    Feb 28, 2024
YouTube Create can be used to edit Shorts or longer videos, add soundtracks, captions, and more directly from your phone.
Search Engine Land

Google faces $2.27 billion lawsuit by publishers over advertising practices    Feb 28, 2024
A group of 32 publishers in Europe filed the lawsuit, alleging that Google's advertising practices have caused them financial losses.
Search Engine Land

How We Built A Strong $10 Million Agency: A Proven Framework    Feb 28, 2024
Learn the proven secrets of establishing a thriving agency in an increasingly competitive SEO space.
Search Engine Journal

Google Analytics 4 launches default Google Ads report    Feb 28, 2024
The new report, which was available in Universal Analytics, is now located within the performance reporting section of your GA4 account.
Search Engine Land

Perfect prompts: 10 tips for AI    Feb 28, 2024
Unlock the potential of AI-powered content creation tools for better content prompts. Craft high-quality, engaging, and SEO-friendly content.
Yoast

4 SEO tips to elevate the user experience    Feb 28, 2024
Integrating SEO into your CX strategy can improve organic visibility and rankings. But don't let it overshadow user-centric design.
Search Engine Land

Toxic Backlinks: SEO Woe or a Load of Baloney?    Feb 28, 2024
Toxic backlinks are links that some SEO tools say could hurt your website's Google rankings. But will they really? Should you disavow them?
Ahrefs

WalkerOS: A data collection alternative to gtag.js    Feb 28, 2024
Should you replace Google's gtag.js with an open source alternative like walkerOS? Explore the use cases, benefits and potential drawbacks.
Search Engine Land

Google Says Disallowing UTM Parameters In URLs Won't Help With Crawling Or Ranking    Feb 28, 2024
Google's John Mueller said on Reddit that disallowing URLs with UTM parameters in them won't help you to improve crawling or rating with Google Search. He added that a site should try to keep its internal URLs clean and consistent, but over time, the canonical tags should help with external links that carry UTM parameters on them.
Search Engine Roundtable

Google Ads Performance Max Placement Report To Show Search Partner Network Sites    Feb 28, 2024
Google Ads will soon support showing the Search Partner Network in the Performance Max Placement report. This means Google will show you which sites your PMax ads are running on - which is a first.
Search Engine Roundtable

Google Local Panels With Expandable Menus    Feb 28, 2024
Google seems to be now rolling out expandable menus and information sections for the local panels on the right side of the desktop interface. These were live for normal knowledge panels for a while, but I am told they are now available for local panels now.
Search Engine Roundtable

SEO For Paws Live Stream Conference To Support Pet Shelters In Ukraine    Feb 28, 2024
SEO community unites for Ukraine pet shelters fundraiser live stream on war's two-year anniversary. Here's how you can join and help make a difference.
Search Engine Journal

Google Search Filetype Operator For Site Commands Broken    Feb 28, 2024
There are reports that the filetype operator within Google Search has stopped working, it has not. It doesn't work when you add additional search operators to it, like a site command to see a specific file type on a specific type. Google has said it is likely a bug and they are working on bringing it back.
Search Engine Roundtable

Google Tested Removing The News Tab Or Was It A Bug?    Feb 28, 2024
A week ago, I had several people notify me that the news tab in Google Search was missing. I checked using multiple browsers and devices and I saw the news tab, so I thought it was a quick bug that was resolved. Then, days later, Nieman Labs reported that Google tested removing the news tab, although I am not 100% sure if that is true.
Search Engine Roundtable

Universe: A Better Alternative To Keyword Research    Feb 28, 2024
Say goodbye to outdated keyword research methods. Discover how a Keyword Universe can revolutionize your content creation and SEO strategies.
Search Engine Journal

How To Get More Followers On Instagram: 24 Tips To Try    Feb 28, 2024
Learn how to get more Instagram followers without having to pay by following our 24 tried-and-tested tips that work.
Search Engine Journal

SEO Isn’t Just SEO    Feb 28, 2024
Discover the complete SEO-related picture for successful digital marketing performance with this detailed guide.
Search Engine Journal

Google Confirms That Filetype Search Operator's Missing    Feb 28, 2024
Google's SearchLiaison confirmed on Twitter that the filetype search operator is missing
Search Engine Journal

NYTimes "Paid Someone To Hack OpenAI's Products"    Feb 28, 2024
Court filing alleges that The New York Times paid someone to "hack" OpenAI products to engineer the appearance of infringement
Search Engine Journal

Google Ads Checklist: 5 Ways To Audit & Optimize Your Campaigns To Boost Results    Feb 28, 2024
Boost your Google Ads success with expert tips! Audit, optimize, and target the right audience to maximize ROI and conversions.
Search Engine Journal

YouTube Challenges TikTok Duets With "Collab" For Shorts    Feb 28, 2024
YouTube launches "Collab" tool for Shorts, enabling split-screen duets to compete with popular TikTok feature.
Search Engine Journal

Daily Search Forum Recap: February 27, 2024    Feb 27, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google's local pack dropped the ability to see more results, for 16+ hours. Google Search's travel/hotel listings are being hijacked in the EU regions. Google Analytics 4 now has a new default Google Ads report. Google Ads now color codes the limited by budget status. Microsoft wanted to sell Bing Search to Apple but Apple said it had quality issues...
Search Engine Roundtable

6 Ways To Optimize GPTs To Boost Online Visibility And Engagement    Feb 27, 2024
Discover six ways to boost your GPT's online visibility in the GPT Store and Google Search, increase engagement, and improve user experience.
Search Engine Journal

Google unveils major Search Partner Network update as it removes opt-out option    Feb 27, 2024
Google is offering advertisers increased insights and control over ad placement within the SPN, In light of a critical Adalytics report.
Search Engine Land

Google Releases New 'How Search Works' Episode On Crawling    Feb 27, 2024
Google explains how its search engine crawls the web in latest "How Search Works" video.
Search Engine Journal

Reminder – Google is enforcing stricter rules for consumer finance ad targeting    Feb 27, 2024
Take action now to ensure your personalized ads don't violate Google's updated policy, or else risk facing a potential account suspension.
Search Engine Land

3 reasons not to block GPTBot from crawling your site    Feb 27, 2024
There’s much more to gain than lose by embracing GPTBot. Explore three primary benefits of adopting OpenAI’s bot technology.
Search Engine Land

7 reasons why your AI content sucks (and how to fix it)    Feb 27, 2024
Lazy AI articles full of plagiarized text and generic writing can't compete with insightful, specific articles by real experts. Here’s why.
Search Engine Land

10 Completely Free SEO Training Courses    Feb 27, 2024
Put your money away
Ahrefs

37 key questions to ask when evaluating digital marketing agencies    Feb 27, 2024
Essential questions to evaluate digital agencies on auditing, performance, team structure and capabilities during selection.
Search Engine Land

Google Search Hijacking Bug With TripAdvisor, Booking, Hotel.com In European Regions?    Feb 27, 2024
Google Search may have a bug in the European regions with hotel listings being hijacked by spammy sites. Google will show TripAdvisor, Hotels.com, Booking.com and other legit sites in its search results but when you click on those listings, you're taken to a different site, a spammy site.
Search Engine Roundtable

Google Analytics Adds New Google Ads Report    Feb 27, 2024
Google Analytics seems to have added a new default Google Ads report to the performance reporting section. This is if you have linked your Google Analytics 4 profile with your Google Ads account.
Search Engine Roundtable

Google Ads Limited By Budget Status With Colors    Feb 27, 2024
Google Ads now will use colors, like yellow and red background highlights, for the "limited by budget" status column. I assume a yellow indicator color is not as limited as a red indicator color.
Search Engine Roundtable

Google Drops More Link To See Additional Local Results From Search Results    Feb 27, 2024
Google has dropped the "more places," "view all" and links to see more local results from the local pack, the places box, in the Google Search results. This happened last night around 5 pm ET, and I thought it was a bug, but so far, Google has not yet fixed the issue.
Search Engine Roundtable