WordPress Announces New Executive Director    Oct 9, 2024
WordPress announced a new Executive Director, but social media responses were somewhat reserved and surprisingly sparse
Search Engine Journal

MarketMuse Acquired By Siteimprove    Oct 8, 2024
MarketMuse agrees to be acquired by Siteimprove, providing clients with a comprehensive suite for SEO, accessibility, and content strategy
Search Engine Journal

Meta Announces New Video & AI Features At Advertising Week    Oct 8, 2024
Meta announces a new video tab, AI-powered ad tools, and creator partnership features.
Search Engine Journal

Google Merchant Center To Integrate Amazon For Shipping Data    Oct 8, 2024
Google integrates Amazon MCF with Merchant Center, offering improved shipping data display and potential boost in ad performance.
Search Engine Journal

Meta introduces generative AI video advertising tools    Oct 8, 2024
Meta now offers generative video tools and better brand voice and tone for advertisers, along with more integrated influencer campaigns.
Search Engine Land

Google Launches Video Generation In Product Studio    Oct 8, 2024
Advertisers can now generate AI-powered videos from product images in Product Studio within Google Merchant Center, saving you time and resources in asset creation.
Search Engine Journal

Daily Search Forum Recap: October 8, 2024    Oct 8, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is again showing competitor ads above local listings, this time the reviews. Google will host a creator summit later this month...
Search Engine Roundtable

Reddit Masterclass    Oct 8, 2024
Get insights into how Reddit skyrocketed to success and learn from CEO Steve Huffman's wisdom on how large sites can dominate on Google.
Search Engine Journal

How to use Microsoft Clarity for deeper website analytics    Oct 8, 2024
Maximize your digital marketing with Microsoft Clarity. Learn how to set up custom events and integrate it with GA4 for richer insights.
Search Engine Land

Google Product Studio launches AI-generated video creation tool    Oct 8, 2024
This is now rolling out to US based merchants.
Search Engine Land

Key PPC ad strategies for home services    Oct 8, 2024
Optimize your PPC budget and get high-quality leads in this competitive niche using strategies tailored to short and long sales cycles.
Search Engine Land

PPC Trends Coming In 2025 According To 7 Experts    Oct 8, 2024
Download SEJ's latest version of the PPC Trends ebook and get insights from top PPC experts on the trends to watch out for in 2025.
Search Engine Journal

Google Showing Competitor Ads Above Local Reviews    Oct 8, 2024
Google has done it again, it has shown ads from competitors directly above the reviews section of a Google local listing.
Search Engine Roundtable

Google To Host Creator Summit Later This Month    Oct 8, 2024
Google is reportedly going to be hosting an invite-only creator summit at the end of this month at the Google offices in Mountain View, California, aka, the GooglePlex. Danny Sullivan, the Google Search Liaison, seems to leading this summit, along with several Google Search team members.
Search Engine Roundtable

Google Ads Negative Keyword Tab in Keyword Planner    Oct 8, 2024
Google has added the negative keywords tab to the Google Ads Keyword Planner tool. This gives advertisers more data and tools to add keywords to exclude from their Google Ads campaigns.
Search Engine Roundtable

Google Search Testing List Articles Section    Oct 8, 2024
Google Search is testing a new section in its search results for "List articles." Google then shows you articles that are like top ten or top whatever number list for any topic.
Search Engine Roundtable

Google Clarified Support For Robots.txt Fields    Oct 8, 2024
Google added eight or so words between brackets to clarify that fields that aren't explicitly listed in the robots.txt documentation aren't supported. Why did they do this? Because sometimes Google gets questions about it.
Search Engine Roundtable

Google Merchant Center Adds Video Generation & Amazon Integration    Oct 8, 2024
Google announced two new features for Google Merchant Center (1) Video generation in Product Studio and (2) Amazon MCF integration with Merchant Center.
Search Engine Roundtable

Tips For Running Paid Media Campaigns In Highly Regulated Industries    Oct 8, 2024
Learn how to navigate the challenges of managing paid media campaigns in highly regulated industries such as healthcare, finance, and politics.
Search Engine Journal

How not to do Black History Month like every other brand    Oct 8, 2024
Channelle from Brainlabs taps into the conversations around Black History Month, discussing topics including the celebration of natural hair, and looking at brands who get it right. Black pride isn’t just a month. It goes beyond October and your strategies should reflect this. Discover how to create meaningful content and integrate black culture into your campaigns year-round.
Brainlabs

Pro-Tech SEO Checklist For Agencies    Oct 8, 2024
A technical SEO focused checklist for agencies for highly functional and repeatable SEO workflows.
Search Engine Journal

Microsoft Ads Makes Copilot Advancements    Oct 8, 2024
Microsoft unveiled some significant updates to its conversational Copilot experience for users and advertisers. See how they can help boost PPC campaign productivity.
Search Engine Journal

Daily Search Forum Recap: October 7, 2024    Oct 7, 2024
Here is a recap of what happened in the search forums today...
Search Engine Roundtable

Visual content and SEO: How to use images and videos in 2025    Oct 7, 2024
Discover top trends, challenges and a step-by-step process to optimize and futureproof your images and videos for search.
Search Engine Land

Google Updates Robots.txt Policy: Unsupported Fields Are Ignored    Oct 7, 2024
Google limits robots.txt support to four fields, clarifying its stance on unsupported directives.
Search Engine Journal

Structured data and SEO: What you need to know in 2025    Oct 7, 2024
Here’s why structured data matters, key schema types to use and advanced techniques to boost visibility in rich results.
Search Engine Land

The Must-Attend Event For Publishers: News & Editorial SEO Summit    Oct 7, 2024
Join NESS 2024 for access to the smartest minds in the news, SEO & publishing industries as they share their insights and expertise.
Search Engine Journal

The art of AI-enhanced content: 8 ways to keep human creativity front and center    Oct 7, 2024
Reimagine content creation by using AI without losing your creative flair, guiding it to inject personality into every piece of content.
Search Engine Land

Google Testing Sponsored Ad Label Variations    Oct 7, 2024
Google is testing multiple variations of the sponsored ad label in its search results. These are more subtle than the huge ad sponsored labels we saw weeks ago. Google is testing adding "by" or | or • or : between the sponsored label and the site name or domain name.
Search Engine Roundtable

Google Shopping Researched with AI - Experimental    Oct 7, 2024
Google Shopping is testing a new AI Overview answer titled "Researched with AI - Experimental." This seems to pull together reviews for specific products based on Google Gemini AI.
Search Engine Roundtable

Google Merchant Listings Gain Certification Markup Support    Oct 7, 2024
Google now supports Certification markup support for merchant listings in the product structured data documentation. Google wrote, "starting in April 2025, we're replacing the EnergyConsumptionDetails type with the more robust Certification type, as the new type supports more countries and a broader scope of certifications."
Search Engine Roundtable

Leverage Search Intent & Boost Your Visibility With These Expert SEO Strategies    Oct 7, 2024
Watch on demand as we present first-party research data and provide actionable insights to help you improve your site’s organic visibility.
Search Engine Journal

Google Product Detail With Nearby Labels    Oct 7, 2024
Earlier we reported Google was testing "most popular" and "best price" labels in the product detail grid within Google Search. Now, Google is also testing a "nearby" label in that same product grid detail view.
Search Engine Roundtable

Google Drops Support For Noarchive Directive Meta Tag    Oct 7, 2024
With Google removing the cache operator from its search service, Google has stopped supporting the noarchive directive in Google Search. The directive, the noarchive meta tag, would tell Google not to keep a cache copy of your page. Since Google doesn't have a cache anymore, there is no need for Google to support this directive.
Search Engine Roundtable

Amazon Today: A new frontier for brick-and-mortar    Oct 7, 2024
How Amazon Today is making instant commerce possible with Same-Day Delivery and in-store pickup fulfillment for local stores.
Search Engine Land

Optimizing International PPC Campaigns: Best Practices For Keyword Localization    Oct 7, 2024
Unlock the potential of international PPC campaigns. Discover best practices for keyword localization, geo-specific bid adjustments, and more.
Search Engine Journal

How To Set Up Your First Paid Search Campaign    Oct 6, 2024
Learn how to set up a successful paid search campaign, ensuring you’re equipped with the knowledge to make informed decisions that lead to positive results.
Search Engine Journal

Daily Search Forum Recap: October 4, 2024    Oct 5, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Bing is testing a Bing button in the search results. Google Ads send message on WhatsApp tests colors. Google is testing Local Service Ads without attorney photos. Google Search tests from the web carousel cards. Google is testing videos in the image carousel in knowledge panels. You can watch the SEO video recap as well. Again, I am offline today, this was pre-written and scheduled...
Search Engine Roundtable

Executive Director Of WordPress Resigns    Oct 5, 2024
WordPress Executive Director Josepha Haden Chomphosy resigns, focusing on the positives of her experience and hope for the future
Search Engine Journal

8% Of Automattic Employees Choose To Resign    Oct 4, 2024
Automattic offered employees $30,000 or six months' salary to resign, and 8.4% accepted.
Search Engine Journal