Google Documents Leaked & SEOs Are Making Some Wild Assumptions    May 30, 2024
SEOs shouldn't assume these are ranking factors or that they're even used in rankings.
Ahrefs

How To Find Competitors' Keywords: Tips & Tools    May 30, 2024
Discover how to find competitor keywords & gain a competitive edge in SEO. Outperform your competitors in SERPs with effective targeting.
Search Engine Journal

Google Search Console reporting error for product snippets    May 29, 2024
You may have noticed a spike in impressions and clicks between May 15 to May 27 - it was a bug.
Search Engine Land

Google responds to leak: Documentation lacks context    May 29, 2024
Google won't comment on the specific elements in the document, in order to keep its ranking system safe and secure.
Search Engine Land

WordPress Releases Way To Build Sites On A Windows Desktop    May 29, 2024
WordPress released a new Windows desktop app called Studio that let's users create sites on their desktop then share it free online
Search Engine Journal

Do Higher Content Scores Mean Higher Google Rankings? Our Data Says It’s Unlikely.    May 29, 2024
Two words: Weak. Correlations.
Ahrefs

15 Unique Ways to Check Competitor Website Traffic    May 29, 2024
Discover any company's search traffic, paid traffic, top pages, best keywords, you name it.
Ahrefs

8 Ahrefs API Use Cases For Agencies and Enterprises    May 29, 2024
Here are the top 8 use cases of our API and how you can leverage actionable SEO and website data in a jiffy.
Ahrefs

What is this leaked Google code? Digging into the API Docs    May 29, 2024
Well this has been an interesting week. Rand Fishkin published a fascinating article about a set of documents that was shared with him. These documents contain the documentation for making API calls to Google’s Cloud Content Warehouse. There is speculation, for good reason, that this documentation can help us learn a significant amount about Google's […]
Marie Hynes

PayPal launching ad network fueled by user purchase data    May 29, 2024
PayPal plans to offer personalized promotions and advertising, targeting its approximately 400 million users.
Search Engine Land

Franchise SEO: Local and National Growth Strategies for Franchises    May 29, 2024
Franchise SEO is basically local SEO multiplied by the franchise's number of locations, right? Wrong!
Ahrefs

Daily Search Forum Recap: May 29, 2024    May 29, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Business Profiles is dropping the chat feature and call history on July 31st. Google is working on surfacing the site you search for in Google Search :). Google AI Overviews click data studies conflict. Google Business Profiles now shows why product uploads fail. Also...
Search Engine Roundtable

The basics of email marketing    May 29, 2024
Why is email an important part of your marketing strategy? In this post, we'll explain why and dive into the basics!
Yoast

How to create and configure custom dimensions in GA4    May 29, 2024
Get more granular site analytics by creating custom dimensions in Google Analytics 4. Here's how to set them up through Google Tag Manager.
Search Engine Land

A guide to ad variations in Google Ads    May 29, 2024
Learn to set up clean A/B tests using Google Ads' ad variations feature and get ideas for high-impact tests to run.
Search Engine Land

Google Discover Feed Not Loading For Some Users    May 29, 2024
Over the past few days, some Google users are complaining that the Google Discover news feed is not loading. It seems many of these users are on Pixel devices but I am not sure if this is only impacting Pixel users.
Search Engine Roundtable

Google Business Profile Call History & Chat Going Away July 31, 2024    May 29, 2024
Google will be removing the call history reports and the Chat feature within Google Business Profiles on July 31, 2024. Google said, "We acknowledge this may be difficult news," but added, "We occasionally have to make difficult decisions."
Search Engine Roundtable

Google Search Working To Surface Site In Search Results When Site Name Is Mentioned    May 29, 2024
There have been a number of complaints that when you search for a query and the site name, Google doesn't always show results from the site you mentioned in the query. But Google's Search Liaison, Danny Sullivan, said the Google Search team is working on adjusting that so the site mentioned in the query is surfaced higher in the search results.
Search Engine Roundtable

Google AI Overview Studies On Clicks To Publishers    May 29, 2024
In the past couple of weeks, we had two blog posts published on the topic of the click through rates from the new Google AI Overviews to publishers compared to those clicks to publishers prior to the AI Overviews going live. And guess what - the studies conflict with each other.
Search Engine Roundtable

Google Business Profiles Shows Why Products Are Rejected    May 29, 2024
Google Business Profiles can now show you why your uploaded products were rejected by the system. I guess previously Google did not do this but now Google can show you the reason why your products were not processed properly by Google Business Profiles.
Search Engine Roundtable

How To Use The Google Ads Search Terms Report    May 29, 2024
Maximize your Google Ads profitability with the essential Google Ads Search Terms Report. Learn how to refine your keyword strategy, enhance targeting, and boost your ROI.
Search Engine Journal

Doubts Emerge Over Alleged Google Data Leak    May 29, 2024
Search marketing experts expressed doubts that the alleged Google data leak is connected to ranking factors
Search Engine Journal

Google Ads Now Being Mixed In With Organic Results    May 29, 2024
Google has been discreetly mixing ads within organic results for almost a year, recently making it official with a documentation update.
Search Engine Journal

Why Using A Log Analyzer Is A Must For Big Websites    May 29, 2024
Learn all about the benefits of log analyzers in scaling your enterprise site’s rankings to new heights in the SERP.
Search Engine Journal

Google Data Leak Clarification    May 28, 2024
Five questions about the Google data that you need answers to right now
Search Engine Journal

Google Search Leak: Conflicting Signals, Unanswered Questions    May 28, 2024
Leaked Google documents suggest user engagement metrics influence rankings, contradicting past statements. The leak has sparked controversy within the SEO community.
Search Engine Journal

Google Business Profile chat and call history going away    May 28, 2024
July 31, 2024 Google will shut down call history and chat - you can download your history now.
Search Engine Land

Google To Shut Down Business Profile Chat Feature    May 28, 2024
Google to discontinue Business Profile chat feature by July 31, urging businesses to seek alternative solutions.
Search Engine Journal

Daily Search Forum Recap: May 28, 2024    May 28, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. A Google data leak revealed 14,000+ ranking features, the search API docs and so many Google Search secrets. Google had ranking volatility over Memorial Day weeekend. Google's John Mueller spoke more on recovering from core updates. Google Ads experiments without end date will be assigned them automatically. Google is testing thin deals in the search bar...
Search Engine Roundtable

The Traffic Impact Of AI Overviews    May 28, 2024
An analysis of 1,675 keywords shows AI Overviews could reduce organic clicks.
Search Engine Journal

HUGE Google Search document leak reveals inner workings of ranking algorithm    May 28, 2024
The documents reveal how Google Search is using, or has used, clicks, links, content, entities, Chrome data and more to rank content.
Search Engine Land

3 common B2B SEO mistakes sabotaging cost per lead    May 28, 2024
Be careful not to ONLY rely on paid media in B2B. Here's why SEO and content can reduce CPLs years from now.
Search Engine Land

How to build a better remote team at your digital marketing agency    May 28, 2024
Learn how a personality strength assessment tool can help you identify team members' strengths and drive greater success.
Search Engine Land

Google Search Ranking Volatility Over The Memorial Day Weekend    May 28, 2024
While I highly doubt Google pushed an algorithmic change over Memorial Day, there was a significant spike in chatter in the SEO community and the third-party Google Search tracking tools are showing volatility. Yes, traffic can be weird and lower on Memorial Day - I get that - but there seems to be more movement than normal.
Search Engine Roundtable

Google's John Mueller On Recovering From Core Updates    May 28, 2024
John Mueller, a Google Search Analyst at Google, wrote a response to a site owner who saw their site tank in September 2023 and hired SEO, and there has been no improvement. John's response was that it was likely not one thing but many things and that even possibly the site had a good run and it is time to move on to something new.
Search Engine Roundtable

Google Ads Experiments Without Dates To End August 23, 2024    May 28, 2024
Google has sent some Google Ads advertisers email notices that any of their Google Ads experiments without an end date will now be assigned a default end date of August 23, 2024.
Search Engine Roundtable

Google Testing Thin Top Deals Search Bar    May 28, 2024
Last November or so, Google started to roll out the "shop deals" search bar on both desktop and mobile, this was from the shop deals banner in the middle of the search results page. Now, Google is testing a thinner version of the shop deals search bar.
Search Engine Roundtable

Using the focus keyphrase for product pages in Yoast SEO    May 28, 2024
Optimize your product page SEO with a focus keyphrase. This guide explains how to choose and utilize the correct focus keyphrase using Yoast SEO for better search engine visibility.
Yoast

SEO News Round-Up: May 2024    May 28, 2024
All the SEO industry news website pros need to know in May 2024. Compiled by the technical SEO experts at Lumar.
DeepCrawl

Google's 14,000 Search Ranking Features Leaked Through Anonymous Source    May 28, 2024
Rand Fishkin along with Mike King may have published one of the biggest data leaks outside of the Department of Justice data reveal around Google Search and its internal ranking features and signals. The document was from an anonymous source but verified by Rand Fishkin and contains a ton of details on how Google Search reportedly works.
Search Engine Roundtable