Beyond SEO: Why Search Data Is Powerful Market Intelligence Data    Oct 22, 2024
Let's explore new ways to use “search data.” We’ll talk through sources, which data to pull, and how to use it to arrive at powerful insights, fast.
Search Engine Journal

100 Trending Products & Things To Sell: October 2024    Oct 22, 2024
Halloween dominates the list, followed by gaming, cozy fashion, early holiday prep, and old iPhones (sic).
Ahrefs

Strategic Insights for All Brands to Win in the Gaming World    Oct 22, 2024
Our creative team have pulled together this industry report which highlights the current state of the growing gaming industry, how it is being redefined and what brands need to be doing about it.
Brainlabs

Google's Answer on Ideal Content Length for SEO    Oct 22, 2024
John Mueller's answer on content length challenged assumptions and encouraged a different approach to content strategy.
Search Engine Journal

Google Expands Travel Feeds In Search Ads    Oct 21, 2024
Google expands Travel Feeds in Search Ads, allowing hotel advertisers to display more detailed information in search results
Search Engine Journal

Google To Retire Sitelinks Search Box In November    Oct 21, 2024
Google will remove the sitelinks search box in November due to declining usage. Search rankings are unaffected.
Search Engine Journal

Google's AI Fails At 43% Of Finance Queries, Study Finds    Oct 21, 2024
A study finds Google's AI overviews provide misleading or inaccurate information in 43% of finance-related searches.
Search Engine Journal

Daily Search Forum Recap: October 21, 2024    Oct 21, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Nick Fox has replaced Prabhakar Raghavan as the head of Google Search. Google LSA has this new request competitive quotes sneaky feature. Google will pause ads post elections temporarily. Google is testing generative AI throughout the search results. Yep, and we have more Google ranking volatility. Search Engine Roundtable Stories: Google Search Ranking Volatility Continues October 19th & 20th Nope...
Search Engine Roundtable

Google Search Ranking Volatility October 19th & 20th    Oct 21, 2024
Nope, Google won't let up with its Google Search ranking volatility. We are seeing sites that are showing better rankings one day, only to see those rankings jump back up the next day and continue to see this pattern over and over again. It is like Google cannot make up its mind and it is beyond unusual to see this happening for this long of a period of time.
Search Engine Roundtable

Nick Fox Takes Over Lead Role Of Google Search    Oct 21, 2024
Nick Fox is now the new head of Google Search, replacing Prabhakar Raghavan who is moving into Chief Technologist role at Google. Nick Fox has been with Google since July 2003 and is someone we have quoted here for 20 years on this site.
Search Engine Roundtable

Google Will Pause Ads Related To Elections After Polls Close On November 5th    Oct 21, 2024
Google will temporarily pause ads related to the US elections after the polls close on November 5th. Google said this "is a temporary measure, and we will notify advertisers when this policy is lifted."
Search Engine Roundtable

Google Local Service Ads Request Competitive Quotes    Oct 21, 2024
Google is at it again, double dipping on Local Service Ads clicks, by adding a "Request competitive quotes" button after you have already selected the business you want a quote from. Google is now showing you other competitive to get quotes from, even though you clicked on a specific business.
Search Engine Roundtable

Google Generative AI Featured Snippets Throughout    Oct 21, 2024
Google has been doing a lot with generative AI and I know some of you have seen featured snippets, some knowledge panels, local listings and other forms of generative AI in the search results. Here is an example of Google Search placing generative AI snippets and cards within the middle of the search results, in the featured snippets things to know like results.
Search Engine Roundtable

How To Unlock Growth In 30 Days: The Secrets Of Enterprise SEO [Webinar]    Oct 21, 2024
Learn why traditional SEO best practices might be holding you back, along with proven strategies for aligning your team and gaining executive buy-in.
Search Engine Journal

Why Connected TV Ads Are A Power Play For A Successful Ad Strategy    Oct 21, 2024
Discover how Google and Microsoft Ads simplify managing connected TV (CTV) ads alongside search PPC campaigns, reducing complexity and costs.
Search Engine Journal

Create Custom Heatmap Audits With the SEO Spider    Oct 21, 2024
Ten years ago, I was searching for a tool that would help me determine what was wrong with a website I was working on. While scrolling through posts on a forum, I noticed that people had been praising a tool that had a catchy name, as opposed to all the...
Screaming Frog

How to Find Trending Keywords for SEO    Oct 21, 2024
5 ways to find trending keywords you can rank for before the big sites come in.
Ahrefs

Mullenweg Criticized for 1st Amendment Claims    Oct 21, 2024
Matt Mullenweg claimed that WP Engine is attempting to curtail his right to free speech. Many on social media disputed his characterization.
Search Engine Journal

8 PR Report Examples & Templates to Bookmark for Inspiration    Oct 21, 2024
Here's how the pros tackle PR reporting.
Ahrefs

Google Analytics Adds New Segment Sharing Feature    Oct 21, 2024
Google Analytics 4 introduces segment sharing, improving data consistency. New features include a shared library and expanded user permissions.
Search Engine Journal

Daily Search Forum Recap: October 18, 2024    Oct 18, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is testing an article view design. Google is testing centered people also ask more results. Google is testing a new image pack design. Gogole translate in Google Search can show images. Google Local maps pack testing open in maps button. Plus, I scheduled my video for you all today. I am offline Wednesday night through Saturday night, so anything you see from me was pre-written and pre-scheduled to be posted. I'll catch up when I return...
Search Engine Roundtable

Google Search Tests Article List View    Oct 18, 2024
Google Search is testing replacing the article carousel format with a list view format of sort. This shows the articles in two columns with a show more button, instead of a carousel of article cards you can toggle through.
Search Engine Roundtable

Google Testing People Also Ask More Results Centered Button    Oct 18, 2024
Google is testing a more results button with a bit more design, the button expands or refines your query in the people also ask section. Normally you just see a text link that says "more results" but here Google a query and a search icon enclosed in a button.
Search Engine Roundtable

Google Search Testing New Image Pack Design    Oct 18, 2024
Google is testing a new image pack design that shows four images instead of three images with a more images button. This may not be a new change, it might be query dependent but it seems newish to me.
Search Engine Roundtable

Google Search Translate Feature May Show Photos/Images    Oct 18, 2024
Google Search's translate feature may sometimes show images that match the word or words, depending on the language you are translating from and to. So if you want to translate the word baby into Spanish or French, Google will show baby photos but if you want to translate it into Hebrew or some other languages, it won't.
Search Engine Roundtable

Google Local Pack Map With Open In Maps Button    Oct 18, 2024
Google is now testing an "open in maps" button in the local pack maps embed interface. That button takes you into the core Google Maps product for that Google search query.
Search Engine Roundtable

Google Search Has A New Boss: Prabhakar Raghavan Steps Down    Oct 17, 2024
Google replaces Search chief Raghavan with Nick Fox amid restructuring. Move follows criticism of ad-driven decisions affecting search quality.
Search Engine Journal

Google Warns Against Over-Reliance On SEO Tool Metrics    Oct 17, 2024
Google's John Mueller says don't obsess over SEO tool numbers. Instead, make great content people actually want.
Search Engine Journal

7 Ecommerce Auditing Priorities for Black Friday 2024    Oct 17, 2024
Here are 7 essential areas to audit now to ensure your site stands out during Black Friday and Cyber Monday (BFCM) 2024.
Search Engine Journal

Daily Search Forum Recap: October 17, 2024    Oct 17, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Bing announced a bunch of upgrades to Bing Webmaster Tools. Semrush acquired Third Door Media, Search Engine Land, SMX, etc. Google released version 18 of the Google Ads API. Google Merchant Center lets you rename your shipping policy. Google Ad renamed text assets to customizations. Google is testing a product carousel for Amazon. I am offline Wednesday night through Saturday night...
Search Engine Roundtable

An Open Letter From The CEO Of Search Engine Journal    Oct 17, 2024
Semrush has acquired Search Engine Land. What does it mean for the industry, competitors, our community?
Search Engine Journal

Bing Webmaster Tools Gets 16 Months Of Data, New Recommendations & Copilot Tools    Oct 17, 2024
Microsoft has provided some new updates to Bing Webmaster Tools, including 10 months more of data for the search performance reports, an updated recommendations section, and a preview of Copilot tools coming to the toolset.
Search Engine Roundtable

Google Ads API Version 18 Now Out    Oct 17, 2024
Google Ads has released an update it the Google Ads API, version 18. Version 18 includes updates across account management, ad groups, ads, assets, campaigns, hotel/travel, local, PMax, reporting and more. This is a major release update of the Google Ads API.
Search Engine Roundtable

Google Merchant Center Name Your Shipping Policy    Oct 17, 2024
Google Merchant Center now lets you name your various shipping policies. This is a welcomed change because previously, it was hard to know which shipping policy was associated with which products.
Search Engine Roundtable

Semrush Acquires Search Engine Land, SMX & Third Door Media    Oct 17, 2024
Semrush, the well-known and popular SaaS search marketing platform, has acquired Third Door Media and all its properties, including Search Engine Land, SMX, MarTech, and Digital Marketing Depot. As you know, Semrush went public in March 2021 and has grown its business over the past 16 years to over 1,000 people and hundreds of millions of dollars.
Search Engine Roundtable

Google Ads Renames Text Assets To Customizations    Oct 17, 2024
Google Ads has renamed "text assets" to "customizations" within the Automatically created assets section of Google Ads. Customizations lets you use text from your website, landing pages, ads, and provided assets to create customized ad copy.
Search Engine Roundtable

Google Testing Snippet Product Carousels For Amazon    Oct 17, 2024
Google is testing a product carousel within the search results snippets that contain product images, product information, ratings and prices. This might be specific to Amazon, but I am not sure.
Search Engine Roundtable

Ask An SEO: What Links Should You Build For A Natural Backlink Profile?    Oct 17, 2024
Discover the truth about backlinks for your SEO strategy. Learn how to create a natural backlink profile that drives audience demand and builds trust.
Search Engine Journal

Bing Webmaster Tools Update: More Data, Recommendations, Copilot    Oct 16, 2024
Microsoft upgrades Bing Webmaster Tools with extended data access, new recommendations system, and AI assistant in limited testing phase.
Search Engine Journal

YouTube Introduces Changes Across Web, Mobile, and TV    Oct 16, 2024
YouTube announces updates, introducing new features across all platforms in response to user feedback.
Search Engine Journal