Google Warns Of Last Chance To Export Notes Search Data    Jul 20, 2024
Google updates their documentation to alert users of their final chance to download their Notes on Search data
Search Engine Journal

WP Engine WordPress Hosting Acquires NitroPack    Jul 19, 2024
WP Engine managed WordPress web hosting acquired NitroPack, a SaaS website performance optimization solution
Search Engine Journal

OpenAI GPT    Jul 19, 2024
GPT-4o Mini outperforms Claude 3 Opus and Gemini Flash 1.5, matching GPT 4.5 Turbo and Gemini 1.5 Pro
Search Engine Journal

Netflix shifts focus to ad-supported tier as subscriber growth surges    Jul 19, 2024
Netflix's shift to phasing out ad-free plans indicates a growing audience that advertisers can target, especially as this model expands.
Search Engine Land

7 strategies to maximize your AI-powered search market share    Jul 19, 2024
Navigate the new frontier of AI-powered search and equip your brand with essential strategies to thrive today and beyond.
Search Engine Land

Daily Search Forum Recap: July 19, 2024    Jul 19, 2024
Here is a recap of what happened in the search forums today...
Search Engine Roundtable

Brainlabs' Guide to Mastering Demand Gen    Jul 19, 2024
Published in partnership with Google, we’ve put together our guide to help advertisers get the most out of Demand Gen.
Brainlabs

Why single keyword ad groups still matter in 2024    Jul 19, 2024
Delve into the debate over SKAGs vs. modern ad group structures and find out why SKAGs might still be your best bet for Google Ads success.
Search Engine Land

Billions of Google redirects to stop working next year    Jul 19, 2024
Google announced its URL shortener service will stop working completely on August 25, 2025.
Search Engine Land

How to build and manage your brand across multiple platforms    Jul 19, 2024
Your brand’s online reputation depends on way more than just Google or your favorite social media channel.
Search Engine Land

Billions Of Google goo.gl URLs To 404 In The Future    Jul 19, 2024
Google announced that it will stop serving the Google URL Shortener, so any URL that was set up to redirect using goo.gl, which Google stopped supporting adding new ones back in 2019, will also stop serving.
Search Engine Roundtable

Google Says ccTLDs & Language Do Help You Rank Better In Local Country Region    Jul 19, 2024
Gary Illyes from Google said in the latest Google SEO office hours that using a ccTLD and the localized language on your page and website does help you rank a little better in the localized/regional version of Google. So if you want to rank better in Google in Korea, using a ccTLd such as .kr helps a little and using Korean text on your page helps even more.
Search Engine Roundtable

Google's Advice On Understanding If Your SEO Team Is Doing Their Job    Jul 19, 2024
Google's John Mueller laid out a few ways to determine if your SEO team is doing the actual work they promised to deliver. While trusting your SEO team is important, John said you can also do the following to ensure the SEO team is doing their job.
Search Engine Roundtable

Google Merchant Center Next Now Supports Supplemental Feeds/Source    Jul 19, 2024
Google Merchant Center Next now finally supports supplemental feed/source support. Google promised us this would come early this year, but it didn't happen until early Q3 of 2024. That being said, feed rules still do not seem to be supported yet by Google Merchant Center Next and that was also promised by now.
Search Engine Roundtable

Google Local With Search Products With Camera    Jul 19, 2024
Google is testing showing a button in some local panels, some Google Business Profiles, that reads "Search Products With Camera." This seems to be related to Google Lens and the new multisearch features.
Search Engine Roundtable

The 10 Best Website Builders To Consider 2024    Jul 19, 2024
Discover the best website builders for easy website creation. No coding or technical skills required. Explore our top picks and make an informed decision.
Search Engine Journal

Google Confirms Ranking Boost For Country Code Domains    Jul 19, 2024
Google's Gary Illyes confirmed that country code domain names perform better in search results because Google gives an edge to local sites
Search Engine Journal

Microsoft Advertising introduces Performance Max brand lists    Jul 18, 2024
Microsoft's brand lists offer more granular control, allowing you to exclude ads from appearing alongside specific brands.
Search Engine Land

Google Clarifies H1-H6 Headings For SEO    Jul 18, 2024
Google's Gary Illyes answered a question about heading elements (H1, H2, etc.) and the best way to use them for SEO
Search Engine Journal

Google’s John Mueller On How To Verify An SEO Agency’s Work    Jul 18, 2024
Google's John Mueller shares tips on checking if the SEO company you hired is actually doing the work they promised.
Search Engine Journal

Google under investigation in Italy over user consent practices    Jul 18, 2024
The investigation into Google's user consent practices for ad profiling could threaten its ability to link user data across its services.
Search Engine Land

Survey: Search marketers less happy with their jobs vs. last year    Jul 18, 2024
Job dissatisfaction is up, and fewer search marketers are satisfied with their jobs, Search Engine Land's Career and Salary survey finds.
Search Engine Land

AI and Google advertising: What's next?    Jul 18, 2024
Discover the latest AI-driven changes in Google Ads, their implications for PPC marketers and six key recommendations to stay ahead.
Search Engine Land

Daily Search Forum Recap: July 18, 2024    Jul 18, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. We're seeing more Google Search ranking volatility, is this a sign of the core update coming...
Search Engine Roundtable

3 ways to add a human touch to AI-generated content    Jul 18, 2024
Find out how to add a personal touch, maintain your brand voice and incorporate human expertise into AI-generated content.
Search Engine Land

4 Ways PPC and SEO Can Work Together (And When They Can’t)    Jul 18, 2024
You don't have to choose between SEO or PPC. The best companies use both. Here's how they can work together to make magic.
Ahrefs

How to Get Search Traffic Without Ranking for Anything    Jul 18, 2024
Are you making the most of "second-hand search traffic"?
Ahrefs

What is Search Experience Optimization (SXO)?    Jul 18, 2024
Learn about Search Experience Optimization (SXO) and how to improve user engagement on your website. Convert visitors into loyal customers with SEO.
Yoast

Baidu vs. Google: Navigating the SEO landscape in 2024    Jul 18, 2024
Learn the similarities and differences between Baidu and Google SEO and how to boost your presence in the Chinese search landscape.
Search Engine Land

Google Search Ranking Algorithm Update & Volatility Around July 18th    Jul 18, 2024
We may be seeing the start of a Google Search ranking algorithm update, as I am starting to see volatility spiking in the Google Search results and a spike in chatter within the SEO community. I know we are expecting the next core update to touch down in the coming weeks, so maybe Google is testing/evaluating something now?
Search Engine Roundtable

Google Testing AI Overviews In Workspace Accounts In The UK    Jul 18, 2024
Google AI Overviews are only really live in the United States, for personal Google accounts (not Workspace accounts) and on Chrome browsers. Well, Google seems to be showing AI Overviews to some Workspace accounts in the UK.
Search Engine Roundtable

Google Bolding Query In Search Box When Unselected    Jul 18, 2024
Google is testing bolding the query in the search box when you click your cursor outside of the search box, otherwise the query is in normal plain font text. This is a weird one - don't you think?
Search Engine Roundtable

What SEO Should Know About Brand Marketing With Mordy Oberstein    Jul 18, 2024
Learn how building a strong brand online prepares SEO professionals for a future driven by brand-first strategies.
Search Engine Journal

Google Merchant Center Next Coming To All Merchants This Month    Jul 18, 2024
Google announced that Google Merchant Center Next, the updated version of Google Merchant Center it announced at Google Marketing Live in 2023, is now coming to all merchants this month. Google has already begun notifying merchants and advertisers of this via email and will continue to do so over the month.
Search Engine Roundtable

Google's Site Reputation Abuse Policy Leads To Gaming Affiliate To Reduce Financial Forecast    Jul 18, 2024
Catena Media, a publicly-traded online gambling information company, issued their Q2 earnings update a couple of weeks ago, saying they have reduced its revenues forecast due to the Google Site reputation abuse policy update.
Search Engine Roundtable

How AI is shaping the future of ecommerce advertising      Jul 18, 2024
Use AI-powered solutions to drive personalization and boost sales and conversions.
Search Engine Land

SEO in the Martech Stack: How Tech Decisions Can Impact SEO    Jul 18, 2024
Discover how your Martech stack impacts SEO performance. Learn how technology decisions can influence marketing channels and improve business success.
Search Engine Journal

SEO for News Publishers: The Ultimate Guide    Jul 18, 2024
Learn how to run successful SEO strategies on news websites in this in-depth guide for publishers.
DeepCrawl

Move fast or fail: The shift to instinct over strategy in influencer marketing    Jul 18, 2024
We already know influencer marketing is a leading strategy in building brand awareness and producing measurable data. But it’s how you integrate it into your broader marketing plans that really matters. We’ve collaborated with Campaign to bring you what you need to succeed in influencer now.
Brainlabs

Google Merchant Center Next rollout expands    Jul 17, 2024
Rollout expands to all accounts, offering a revamped interface and new features, but early adopters report challenges with the platform.
Search Engine Land